Magical Import for Salesforce allows you to import data flexibly and powerfully.
With Magical Import you can do the following while importing:
- Map fields and save templates for future mapping
- Create straightforward rules for when your data is updated, overwritten, or appended
- Compare data to existing Salesforce fields
- Deduplicate data while importing
- Cleanse data while importing
- Format and standardize
- View changes in the activity tracker at any time
Using Magical Import, you can create straightforward rules to determine when your data is updated, overwritten, or appended. You’ll ensure that you are able to enforce data quality and consistency standards while importing new data with confidence.
Use Cases
- Import New Records or Update From CSV
- How to Compare CSV Data to Existing Records In Your CRM
- Associate Contacts, Companies, and Deals from CSV by Matching Property Values
- Bulk Delete from CSV
- Multi-Select Picklist Bulk Append and Subtract
How It Works
When you click to upload a CSV to Insycle, it doesn't import to Salesforce right away. Instead, it loads your CSV into Insycle for preprocessing.
Using Insycle you can format, standardize, and cleanse the data before it's imported to the CRM (instead of using Excel or other tools). And when you use templates, it's easy to do this data prep consistently by anyone on your team.
Insycle also helps you avoid duplicates from getting created as a side effect of the import. The way it does it is by letting you define unique identifiers for the records. Insycle compares and matches the CSV rows to the Salesforce data.
Process Summary
First, we connect CSV columns to fields in Salesforce and tell Insycle whether to update existing records, create new records, or do both depending on what is in your Salesforce database. Then, you prepare the data before importing—cleansing, formatting, standardizing, and updating.
- Step 1: Map CSV Columns to CRM Fields
- Step 2: Choose an action. What would you like to do with the CSV?
- Step 3: Prepare the Data for Import
- Step 4: Manage Data
- Step 5: Import
Supported Salesforce Record Types
Insycle's Magical Import module for Salesforce supports the following Salesforce record types:
- Contacts
- Accounts
- Leads
- Opportunities
- Custom Record Types
You can select the record type that you would like to import at the top of the module screen.
Templates
With your Salesforce import set up and running smoothly, you can then save your settings as a template. With a template, all of your settings are saved including field mapping, functions, import modes, etc.
Then, any time that you import data using the same CSV structure and select the template, these settings will be automatically loaded and you will have minimal work for future imports.
To create and save a new template, click the “+” symbol on the right-hand side of the template banner.
After creating the template, you must save the template by clicking the save (disk) icon on the far right-hand side of the same menu.
Identity Fields
Insycle uses Identity Fields to compare your CSV to your CRM data. Identity fields must be "unique identifiers." These are data points that could only belong to a single contact—such as email addresses, phone numbers, home addresses, or ID numbers.
Additionally, when using an email field, Insycle will automatically cross-reference any additional email fields in the records for a match. If using a domain field, Insycle will check additional domain fields.
Please Note
You can select more than one identity field however, Insycle will check all of the fields to match. If one single field does not match, the corresponding matching CRM record will not be identified. Outside of specific use cases, it is typically best to use a single identity field.
Additionally, do not set your identity field too broad, such as using a field that is not uniquely identifying.
Audit Trail and History
The Activity Tracker lets you review all changes made through Insycle. At any time you can download a CSV report of the operation and records affected.
Additional Resources
Related Blog Posts
- How to Clean HubSpot Import Contacts and Improve Your ROI
- How to Not Mess Up Your HubSpot Contact Record Imports
Related Help Articles
- Module Overview: Magical Import
- Import New Records or Update From CSV
- How to Compare CSV Data to Existing Records In Your CRM
- Associate Contacts, Companies, and Deals from CSV by Matching Property Values
Additional Information